Search engine "Google" topped the list of brands most expensive in the world for 2017, surpassing
rival "Apple" who kept on his throne six consecutive years, according to the report of the company for consulting, "Brand Finance," the US under the title of "Global 500 20177" has made the brand to Google an increase of 24% compared to last year, amounting to 109.5 billion dollars, while last year recorded 88.2 billion dollars.
She noted that the revenues Google Inc. of advertising, increased by 24% compared to last year, and the report decline in the commercial value of Apple by 27% compared to last year, where he fell to 107.1 billion dollars, while the total value of last year, 145.9 billion dollars, after six years respectively of the issued Apple highest in the world for the value of the business, resolves search giant Google place engine.
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